Video tutorial of Basic Settings https://youtu.be/wjAdjvwdQTs
Minimum age of a target group
Number of wanted completes
The number of completes can be as low as 1, but it's recommended a minimum of 200 to achieve statistical reliability in your data.
The Incidence Rate is an estimate %of panelists that will qualify for the survey. It depends on the respondent profile you're looking for and is directly influenced by how strict the qualifying criteria of your study is.
Example: Your study is about motorcycle owners driving habits. Out of all panelists how many % do you estimate to own a motorcycle? That % is your Incidence Rate.
You can use the information we provide in the profiling section, called “Profiling Depth”. For example if you want to know the incidence of motorcycle owners, you can see that from the people that have answered this question (50% of panelists have answered this question), 8% have a motorcycle, so this value can be used as an indicator. You can find similar information for all the profiling criteria included in our system.
Please note feasibility assumes the project fits all selected project categories, will be available on mobile/tablet/desktop PCs, will not collect PII or sensitive information, does not require Flash or a webcam. If your project has any of these requirements, then you should consider lowering the Estimated IR.
If you are looking for a very specific target group with a low incidence, it might happen that the project becomes not feasible. We advice you to use the profiling options to define more precisely your target group since this will in most cases help you to achieve better results.
Incidence Rate influences the price of your target group.
Estimated Length of Interview (LOI)
The time needed to complete the survey is called Length Of Interview (LOI)
How are respondents incentivized ? LOI is communicated to the respondents in the survey invitation e-mail and the respondents' reward is based on it, depending on their panel's settings.
Drop out rate
Based on the LOI, the system takes into account the Drop Out Rate (DOR) as follows:
Number of days in field
Days in field will affect the feasibility of your target group. It might be hard to collect the needed number of completes within 1 day.